As 2011 draws to an end, Laidlaw Group takes time to reflect on the milestones of the past year and is poised to move onward into 2012. The year was filled with growth for Laidlaw. Our concentration on branding integration has allowed us to rise to the next level of integrated communications in social and mobile.

Our ability to create great work goes hand in hand with the company we keep. The Laidlaw team thrives on the ability to work together toward a common vision and we understand that teamwork directs individual accomplishments toward organizational objectives. It fuels ordinary people to attain extraordinary results and sits at the core of Laidlaw’s work ethic.

The story reads the same for our clients who surround us. The freedom our clients give us allows the creation of exceptional work and results in the reward of mutual respect and trust. We are lucky to have clients that are as passionate about what they do as we are about what we do. We would like to thank all of our clients for their continued respect and teamwork!

With 2012 in our sights we are eager to move forward and flourish as a fully integrated marketing communications company. With the latest introduction of our web based mobile app we have expanded the scope of our business and now offer our clients the ability to provide access to their customers 24/7. Full integration of our client’s brand and vision, across all platforms and media, has been the drive at Laidlaw Group from the very beginning. It is the fuel that heats up the excitement of achievement and 2012 looks like a hot one.

With the ultimate goal of building a brand and gaining market share, Search Engine Optimization (SEO) has become paramount in the success of any business’s web presence. For Laidlaw Group, SEO is simply another key component of an already well-established suite of integrated marketing communications services. In 2010, Laidlaw Group has provided clients including The Debt Exchange, Boston Dental Health and Wellness and Precast Specialties Corp. with its proven SEO process designed to increase visibility and brand awareness for clients’ products and services.

Based on data-driven SEO results such as higher Search Engine Results Page (SERP) rankings and increased web traffic, Laidlaw Group is focused on increasing both client market share and prominence in the market.